According to the most recent analysis by Emergen Research, the worldwide microlearning market had a value of USD 1.86 billion in 2021 and is anticipated to grow at a rate of 13.1% over the projected period. One of the main factors fueling market revenue development is the growing use of result-oriented and skill-based training among enterprises. Microlearning is the process of learning and acquiring knowledge by using brief, pertinent informational bursts to accomplish a particular learning objective. Microlearning often refers to brief, focused learning that lasts between three and five minutes. These courses feature entertaining videos, podcasts, infographics, animations, games, and other engaging content to increase students’ retention of the material and engagement with the material.
Microlearning refers to the process of directing employees via specialised training methods in order to train and skill them. To increase their ability for understanding and grasping information, it includes providing them with micro or smaller information sets. It is becoming more and more popular not only in the e-learning community, but is also becoming recognised as a useful tool in conventional educational settings.
The microlearning approach ensures that the employee may learn it in a shorter amount of time because the training sessions are brief and include a variety of interactive activities. Additionally, microlearning promotes behaviour change and creates self-contained learning nuggets, assisting businesses in creating more specialised training modules and extending delivery times. Numerous industries, including BFSI, retail, healthcare, life sciences, manufacturing and logistics, telecom and IT, manufacturing, and logistics use microlearning extensively.
The goals of microlearning in the industrial and logistics sectors are to boost productivity, maintain/improve quality, and adhere to safety regulations. The effectiveness of the manufacturing and logistics processes as well as the quality of the finished product can both be significantly increased by skilled specialists. By utilising microlearning, employees can learn material while remaining on the premises of their workplaces, enhancing total business efficiency. Technicians, industrial employees, drivers, and other staff members use a brief burst of training classes to swiftly align with equipment, procedures, and compliance requirements.
Some Key Highlights from the Report
· Because more healthcare professionals are using microlearning solutions, the revenue for the healthcare category is anticipated to grow steadily throughout the projected period. In order to adhere to the most recent regulatory frameworks in the medical industry, healthcare professionals must continuously upgrade and up-skill their knowledge and abilities to keep up with changing processes and new technologies. Microlearning solutions are in higher demand as a result of the growing requirement to update healthcare workers on the newest pharmaceutical and medical device products. As a result, healthcare personnel may be better able to remember information, perform better, and ensure an efficient and speedy learning process.
· Over the course of the projected year, the Small and Medium Sized Enterprises (SMEs) category is anticipated to post consistent revenue growth. Due to a lack of resources, SMEs are unable to give their staff training that is results-based and skills-based. They can create quick, interactive, and interesting learning content affordably by leveraging microlearning systems.
· Due to the rising demand for e-learning platforms among major companies and SMEs in nations throughout the region, particularly in the U.S. and Canada, the North America region held the greatest revenue share in the worldwide microlearning market in 2021. Major market players are also introducing advanced learning methodologies and developing advanced microlearning solutions by integrating AI, ML, and Virtual Reality (VR) with microlearning solutions, which is expected to drive market revenue growth in the region. Examples of these companies include Cornerstone OnDemand Inc., Axonify Inc., and IBM Corporation.
· IBM Corporation, SwissVBS, Saba Software, Inc., iSpring Solutions, Cornerstone OnDemand, Inc., Qstream, Inc., eduMe Ltd., Neovation Learning Solutions, Gnowbe Pte. Ltd., and 7taps Inc. are a few notable firms mentioned in the global market study.
Emergen Research has segmented the global microlearning market based on deployment, organization size, component, end-use, and region:
- Deployment Outlook (Revenue, USD Billion; 2019-2030)
- Organization Size Outlook (Revenue, USD Billion; 2019-2030)
- Large Enterprises
- Small and Medium-Sized Enterprises (SMEs)
- Component Outlook (Revenue, USD Billion; 2019-2030)
- End-Use Outlook (Revenue, USD Billion; 2019-2030)
- Telecom and IT
- Healthcare and Life Sciences
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